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Corporate Espionage Countermeasures for Car Manufacturers…
I SPY A STRANGE-LOOKING CAR
How does one hide a car in plain sight? There’s a clandestine component to automotive testing – the act of car cloaking with camouflage.
When an automaker builds a new model, the vehicle reaches the prototype stage, and is known as a “mule,” that must be tested on the track.
There is a small, stealthy group of auto photographers dedicated to grabbing photos of this test, so to combat their long lenses, many car companies keep a “camo expert” on staff.
There’s the threat of corporate espionage, or maybe the automaker wants to hide a new, proprietary feature that could separate them from their competition. Camouflaging is done to control perception (mules are quite ugly), and so a potential buyer doesn’t see the upcoming model, and decide to hold off on their purchase of this year’s car.
Plus, leaked images really suck the drama […]